On Our Radar This Week: Bye-bye Zagat?, Yahoo! makes it easy, and Foursquare...
This week on our radar we’ve scooped up some interesting information. Local networks are forced to listen to their customers and Yahoo! has eased their local listing process (while Google is still...
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On our Radar: More Google+ Danger, Mobile-Local Figures, and Foursquare Meets...
There’s been a lot of news surfacing on the local scene. With key executives switching companies and constant local updates, local search is becoming a rapid field of changing information. The best way...
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On Our Radar: Yelp cracks down, restaurants rejoice! And More Maps
This time it isn’t about Google Maps or Apple Maps, we promise. There is a lot going on and this week will be the last On Our Radar before Halloween so we figured we’d lead in with something scary....
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On Our Radar: It’s a Facebook Foursquare Friday!
Foursquare has made some major updates recently. This week we recap some big ones. There also seems to be an interesting role reversal going with behavior between Foursquare and Facebook. We’ll a look...
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Feature of the Week: Social Mentions
As the major social platforms continue to edge users toward profile based, signed-in searches, more and more of the reviews, mentions and comments we find online will be tracked not just to a location...
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Can Foursquare Boost Your Online Reputation?
Used properly, check-ins and reviews on social platforms like Foursquare and Facebook can lure customers to your store when they otherwise might have gone elsewhere As the leading location-based...
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Why Mobile Needs To Play A Bigger Role In Your Marketing Strategy
What role does mobile play in local marketing and how can mobile marketing, and the apps and tools that go along with it benefit your brand? We take a look at the way in which the mobile can be...
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Will Foursquare Charging Developers To Access Its Local Database Affect You?
Foursquare's plans to start charging for access to its local database could have knock-on effects for small business owners Foursquare looks set to start charging a number of partners for access to...
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How to Make Money from FourSquare
Nan Palmero/Flickr FourSquare offers a range of advertising model to help you get more checkins – but how does it work and how can you make the most of FourSquare advertising? Launched in 2009,...
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Foursquare: the New and Improved Yelp
Vadim Lavrusik/Flickr As Foursquare moves to compete in the local search space, how does it differentiate from other local search sites like Yelp? We take a look at the rebranding of Foursquare, and...
View ArticleOn Our Radar: Yelp Cracks Down, Restaurants Rejoice! And More Maps
This time it isn’t about Google Maps or Apple Maps, we promise. There is a lot going on and this week will be the last On Our Radar before Halloween so we figured we’d lead in with something scary....
View ArticleOn Our Radar: It’s a Facebook Foursquare Friday!
Foursquare has made some major updates recently. This week we recap some big ones. There also seems to be an interesting role reversal going with behavior between Foursquare and Facebook. We’ll a look...
View ArticleFeature of the Week: Social Mentions
As the major social platforms continue to edge users toward profile based, signed-in searches, more and more of the reviews, mentions and comments we find online will be tracked not just to a location...
View ArticleCan Foursquare Boost Your Online Reputation?
Used properly, check-ins and reviews on social platforms like Foursquare and Facebook can lure customers to your store when they otherwise might have gone elsewhere As the leading location-based social...
View ArticleWhy Mobile Needs To Play A Bigger Role In Your Marketing Strategy
What role does mobile play in local marketing and how can mobile marketing, and the apps and tools that go along with it benefit your brand? We take a look at the way in which the mobile can be...
View ArticleWill Foursquare Charging Developers To Access Its Local Database Affect You?
Foursquare’s plans to start charging for access to its local database could have knock-on effects for small business owners Foursquare looks set to start charging a number of partners for access to its...
View ArticleHow to Make Money from FourSquare
FourSquare offers a range of advertising model to help you get more checkins – but how does it work and how can you make the most of FourSquare advertising? Launched in 2009, FourSquare integrates both...
View ArticleFoursquare: the New and Improved Yelp
As Foursquare moves to compete in the local search space, how does it differentiate from other local search sites like Yelp? We take a look at the rebranding of Foursquare, and how it directly affects...
View ArticleClik here to view.
3 Tips for Leveraging Local Restaurants with Foursquare
Back in 2014 when Foursquare made the decision of splitting up into two separate apps, Foursquare and Swarm, the company was met with speculation and uncertainty about its potential success. Fast...
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Top 6 Mobile Apps for Local Search
Shoppers are relying on their smartphones more than ever before to find products and services with ‘near me’ searches as a driving force. With 80% of local searches conducted on mobile leading to...
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